avish

Understanding and Creating Go-To-Market Strategy – The 4 Step Rule

Either you are working for an organisation or have your own startup, and you will be selling product or services that you offer to generate revenue. But is it like developing a product and the sales automatically start? No Right. There are 8 Billion people out there; you or your team cant pitch to each …

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B2B Sales Vs Marketing – Using marketing tactics to increase sales

Marketing and Sales had always worked together in the building and success of any brand. Especially when it comes to B2B sales and Marketing. Though we know, they are two different functions within an organisation. Yet, they support each other and work for hand in hand. Marketing’s job is to ignite the spark for the …

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